Thursday, November 3, 2011

Eat more yogurt

Great news today from Twin Falls. The Greek yogurt company Chobani will build a $100 million production facility there, creating 400 jobs. A Chobani company blog said they chose Twin Falls partly because it reminded them of their headquarters town, a tight-knit village called New Berlin in New York. Of course, a skilled labor force and plenty of milk production nearby didn’t hurt either.
http://chobani.com/blog/

So, what’s with Greek yogurt?
Greek yogurt is strained to remove the liquid whey which creates a creamier, thicker product than regular yogurt. Because it is more concentrated, it contains more protein. It is also a bit lower in sugar and carbohydrates since the lactose is strained out with the liquid whey. As with all yogurts, Greek yogurt is a great source of calcium and the bacteria cultures helps aid in digestion.
One more benefit: Soon it’ll be made in Idaho! With that in mind, here’s what a marriage of Idaho and Chobani looks like (mashed cho-tatoes w/ yogurt):